ESF/ATX Event Celebrating Women In Sales Recap

Celebrating Women in Sales Month, I recently met with three insanely inspiring women sales leaders during the Enterprise Sales Forum event held at ScaleFactor.

With great conversation, and plenty of insightful answers, attendees were treated to a panel featuring three amazing women:

LYNNE RIOJAS – Divisional Vice President, North America, Bazaarvoice
JESSICA RUIZ – Director, Retail & Brand Solutions, RetailMeNot
PAIGE DREWS – Head Of Sales, Indio Technologies

All three sales leaders shared incredible wisdom surrounding career growth and life challenges.

Here are my big takeaways:

Find mentors at every stage of your career

This is true for everyone, but more so for sales professionals, and even more so a woman sales pro. Mentors can come from inside and outside of the company, in or out of your department. They can be family, friends and even neighbors. Having others who “know the drill” is invaluable.

The best way to get mentorship: ASK!

It takes courage. It takes initiative. Be sincere. Outside of that, there’s not much to it. All you have to do is ask with a genuine desire to be a better professional, and you’ll find many willing to help.

Create Champions

Different than mentors, champions go out of their way to find opportunities and stretch your knowledge.

Switching industries mid-career is possible

One panelist went from running a farm to software sales. A tough switch, but she was successful thanks to hard work, determination and finding a mentor to help navigate the process.

Success takes work

If you think there’s a hack to replace hard work – there isn’t one.  Work tirelessly. Study your craft.

Balancing home life and work

With a dedicated support system, many mothers have successful careers in sales and get to the “corner office”.

Two books to check out

The panel mentioned two books that I’ve read and enjoyed: Nice Girls Don’t Get the Corner Office and Crucial Conversations. I suggest reading both.

Stay tuned for a highlight video soon. If you’d like to stop by ScaleFactor, check out our open jobs. We’d love to meet new people looking to change their lives!

Reader Interactions

Put your accounting on autopilot

Schedule a free consultation today.

Scalefactor dashboard desktop graphic