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What Is Gross Income?

You may have an understanding of gross income as it pertains to an individual, but gross income for a company is a little different.

When you calculate your individual gross income, you’re finding your total pay before taxes or deductions. When you calculate your company’s gross income, on the other hand, you’re looking at the total revenue your company has made minus the cost of the goods you sold (COGS).

Gross income is also often referred to as gross profit, and the two terms can be used interchangeably. And while it sounds similar to net income and gross margin, they are actually quite different. Confusing, we know.

Gross income is one of the best measures of company health, so it’s important to understand both what it is and the distinctions between these similar-sounding terms. Let’s start with how it’s calculated.

How to Find Gross Profit

The equation for gross income is quite simple:

Gross Income = Gross Revenue – Cost of Goods Sold (COGS)

Your gross revenue is found by adding up all of your sales, then subtracting your returns and allowances. It is everything you sold during the period you’re looking at.

Once you have your gross revenue, you need to figure out your cost of goods sold. Your COGS is calculated by adding the cost of your labor, materials, supplies, and other related purchases. COGS does not include administrative costs or any expenses that are not directly related to the creation of what you sell. Things like rent and insurance, for instance, would fall under operating expenses instead.  

Once you have these two figures, you can subtract your COGS from gross revenue to find your gross income.

Say you’re a furniture builder and you make $300,000 over the course of a year. If you spent around $100,000 on parts and materials to make your furniture, then your gross income would be $200,000.

Gross Income vs. Gross Margin

Gross margin is another way of analyzing your gross income. While gross income is shown as a dollar amount, gross margin shows gross income as a percentage of sales.

Gross Margin = Gross Income / Gross Revenue

Your gross income number may fluctuate with sales. If your furniture company had a strong year, gross income may shoot up—but so will COGS. Gross margin allows you to analyze the relationship between revenue and COGS in more detail.

For example, the furniture company above would have a gross margin of 0.67. Not bad!

$200,000 / $300,000 = 0.67

Let’s say the company has a down year, bringing in only $200,000 in revenue. But COGS remains at $100,000. In this case, gross margin would drop to 0.5.